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Title:
広告媒体接触者数検出装置及び広告媒体接触者数検出方法
Document Type and Number:
Japanese Patent JP6853404
Kind Code:
B2
Abstract:
To provide a device for detecting the number of persons contacting an advertisement medium which can exactly detect the number of persons contacting a medium without actually investigating the number for an OOH medium.SOLUTION: A device for detecting the number of persons contacting an advertisement medium comprises: visual recognition range calculation means 10 for calculating a visual recognition range of an advertisement medium from a position, height from a ground surface of an object advertisement medium and an orientation of an advertisement surface of the advertisement medium; section extraction means for extracting sections in a passable area among a plurality of sections included in the visual recognition range calculated by the visual recognition range calculation means 10; section exclusion means for excluding the sections where visual recognition of the advertisement medium is impossible from the sections extracted by the section extraction means; range specification means for specifying a range including the remaining sections of the ones excluded by the section exclusion means; and fluid population calculation means 14 for calculating fluid population data moving in a direction of the advertisement medium in the specified range. The fluid population data calculated by the fluid population calculation means 14 is considered as the number of persons contacting the advertisement medium.SELECTED DRAWING: Figure 1

Inventors:
Makoto Nakayama
Eri Ishikawa
Sakura Kamino
Application Number:
JP2020114569A
Publication Date:
March 31, 2021
Filing Date:
July 02, 2020
Export Citation:
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Assignee:
Kesion Co., Ltd.
International Classes:
G06Q30/02
Domestic Patent References:
JP2004333952A
JP2000259603A
JP2016038825A
JP2018160138A
JP2015230616A
Foreign References:
US20130339140
US20040158336
Attorney, Agent or Firm:
Yoshiharu Yoshida