To provide a coating film transfer tool which transfers a coating film to a surface to be transferred by pressing with a roller from the base surface side of a tape and capable of positioning a starting position of the transfer correctly without relying on an intuition.

The coating film transfer tool is constituted such that a roller 4 can slightly move along a surface in the base side of the tape 11 by providing a member 5 which holds the roller 4 rotatably and can pivotally move, and thereby the roller always keeps contact with the base surface 11a having a coating film.