PURPOSE: To provide a guide apparatus which can display the family name of the deceased and the direction and the distance to the hall where the funeral, etc., are held.

CONSTITUTION: In a longitudinally long box 1 transparent in front face, a band- shaped family name indicator 8, in which the family name of the deceased is to be written, a band-shaped distance indicator 9, which expresses a plurality of different distance marks 9a at specified intervals, and a band-shaped direction indicator 7, which expresses a plurality of different direction marks 7a at specified intervals, are separately wound and are accommodated, and light sources 22, 24, and 25 capable of separately illuminating the indication of each indicator 7, 8, and 9 are arranged, and a battery 26 for lighting of the light source is accommodated.