To staby perform holding in both cases of being used as the one for desktop and wall hanging.

This holding frame is composed of a holding frame body 2 provided with the attaching part 21 of a body to be mounted on a surface side and a supporting plate 3 swingably pivoted on the back surface lower part side of it. For the supporting plate 3, a hooking part 32 to a wall or the like is formed on the tip upper part side and a hinge part 37 capable of bending the supporting plate 3 is provided on a longitudinal direction middle part. For the holding frame body 2, an insertion hole 23 for inserting and projecting the hooking part 32 of the supporting plate 3 is formed at the upper end part and a locking part 24 for locking the hooking part 32 of the supporting plate 3 bent with the hinge part 37 as a center is formed at a longitudinal direction middle position.