Title:
情報処理装置、情報処理方法および情報処理プログラム
Document Type and Number:
Japanese Patent JP7271151
Kind Code:
B2
Abstract:
To distribute an advertisement according to constitution of a user.SOLUTION: An information processing device comprises a storage unit, an estimation unit, and a distribution unit. The storage unit stores gene information of a user. The estimation unit estimates constitution characteristics, which are characteristics of constitution of the user, on the basis of a gene type indicated by the gene information stored in the storage unit and involved in constitution. The distribution unit distributes advertisement content relating to constitution characteristics to a user having constitution characteristics among users when a change in the prescribed information based on search behavior, purchasing behavior, or browsing behavior relating to the constitution characteristics meets prescribed condition information.SELECTED DRAWING: Figure 3
Inventors:
Soichiro Tabata
Tatsuya Murai
Shota Arichi
Masahiro Inoue
Tadashi Emori
Fumiki Ando
Tatsuya Murai
Shota Arichi
Masahiro Inoue
Tadashi Emori
Fumiki Ando
Application Number:
JP2018229483A
Publication Date:
May 11, 2023
Filing Date:
December 06, 2018
Export Citation:
Assignee:
Yahoo Japan Corporation
International Classes:
G06Q30/0251; G06Q30/015
Domestic Patent References:
| JP2017204199A | ||||
| JP2009075181A | ||||
| JP2014153762A | ||||
| JP2017204051A |
Attorney, Agent or Firm:
Sakai International Patent Office