To acquire much information from a label with an image without making the label very large nor making characters displayed on the label too small to read in order to represent more information on the label with the image.

The label 1 with the image is characterized in that a label base material 10 is provided with an image information display part 11, a character information display part 12, and a two-dimensional code display part 13 where a content explanation code and/or a code for connection with a website is displayed.