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Patent Searching and Data


Title:
ターゲッティングされたコンテンツを送出する方法および装置
Document Type and Number:
Japanese Patent JP2011514543
Kind Code:
A
Abstract:
Embodiments of the present invention permit a user to receive content that is directly targeted to that particular user's interests, including a method for targeting content that is arranged on a page that is displayable by a computing device, including the steps of displaying a list of categories of available advertising content, wherein the available advertising content is stored in a database, receiving a selection of at least one of the categories of the advertising content from a user, selecting advertising content from the database that corresponds to the selection of categories received from the user, and transmitting a page including the selected advertising content to a computing device for display on the computing device. In addition, embodiments of the present invention allow the tracking of content from when it is initially shared, to when revenue is generated based on an action of a user on the shared content portion.

Inventors:
Refenfeld, Michael
Davis, Randall
Application Number:
JP2010543280A
Publication Date:
May 06, 2011
Filing Date:
January 16, 2009
Export Citation:
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Assignee:
Radius Innovations
International Classes:
G09F19/00; G06F13/00; G06Q30/00
Domestic Patent References:
JP2007221232A2007-08-30
JP2006146743A2006-06-08
JP2003150529A2003-05-23
JPH10320336A1998-12-04
JP2003058482A2003-02-28
JP2009069877A2009-04-02
Foreign References:
WO2007092050A22007-08-16
Attorney, Agent or Firm:
Yoshiyuki Inaba
Toshifumi Onuki