PURPOSE: To provide an electrophotographic printing medium having improved picture quality and toner adhesion while keeping excellent transfer property.

CONSTITUTION: In the electrophotographic printing or copying medium composed of a polymer base material coated with a polymer coating, the polymer coating has the to cone hardness of 0.5-5.0 and 5-45°C glass transition point and contains at least one kind of a pigment to give coefficient of static friction of 0.20-0.80 and coefficient of dynamic friction of 0.10-0.40. The medium has improved picture quality and toner adhesion. The medium is particularly useful for a laser electrophotographic printing.