To provide a display rack which can be well used for both a slide shelf and a general shelf, can be horizontally divided at required intervals by partition plates and the partition plates can be easily attached/detached.

A partition structure of a shelf board 6 horizontally partitions the top surface of the shelf board 6 in a merchandise display shelf 1 constituted by hooking a pair of right/left brackets 5, 5 each having a hook 4 at each rear end in locking holes 3 arranged in line on the front face of support posts 2, 2 built up at right and left and supporting the shelf board 6 by the brackets 5, 5. Two or more insertion hole lines 11, 12 each consisting of insertion holes 10 horizontally arranged in line are provided in the front and rear sides of the shelf board 6, and an auxiliary member 13 having communication holes 14 communicating with the insertion holes 10 is provided under one or more shelf boards 6 with the insertion hole lines 11, 12, and a partition plate 15 equipped with insertion projections 15a, 15b which can be inserted in the insertion hole 10 and the communication hole 14 at the bottom edge is attached.