To provide an advertisement production management system which can make advertisement production efficient and improve the quality of advertisement by producing and managing the advertisement while dividing a complete package into advertisement components and advertisement design information.
This advertisement production management system 1 is characterized in that it comprises an advertiser head-office terminal 2 of an advertiser which orders the production of advertisement, area base terminals 3 at respective area bases of the advertiser, a producing company terminal 4 of a producing company which produces the advertisement components and advertisement design information, an advertisement production and management server 5 which produces a complete package by performing preprocessing for divisional assessment of the advertisement components and advertisement design information, obtains reactions from viewers, and changes the advertisement, a broadcasting business body 6 which performs the divisional assessment of the advertisement and broadcasts the advertisement, and a reaction sever 8 which totals the reactions of the viewers.
OTAWA MOTOMU
YAMASHITA TSUYOSHI
NOMURA SHIGEO
OKAMURA JUNICHI
AZUMA HIROSHI
TOSHIBA CORP