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Patent Searching and Data


Title:
SYSTEM THAT AUTOMATICALLY PRODUCE DIGITAL ADVERTISEMENT WITH DIVERSE VARIATIONS
Document Type and Number:
Japanese Patent JP2003058085
Kind Code:
A
Abstract:

To provide an advertisement production management system which can make advertisement production efficient and improve the quality of advertisement by producing and managing the advertisement while dividing a complete package into advertisement components and advertisement design information.

This advertisement production management system 1 is characterized in that it comprises an advertiser head-office terminal 2 of an advertiser which orders the production of advertisement, area base terminals 3 at respective area bases of the advertiser, a producing company terminal 4 of a producing company which produces the advertisement components and advertisement design information, an advertisement production and management server 5 which produces a complete package by performing preprocessing for divisional assessment of the advertisement components and advertisement design information, obtains reactions from viewers, and changes the advertisement, a broadcasting business body 6 which performs the divisional assessment of the advertisement and broadcasts the advertisement, and a reaction sever 8 which totals the reactions of the viewers.


Inventors:
OGAWA YUKIO
OTAWA MOTOMU
YAMASHITA TSUYOSHI
NOMURA SHIGEO
OKAMURA JUNICHI
AZUMA HIROSHI
Application Number:
JP2001244284A
Publication Date:
February 28, 2003
Filing Date:
August 10, 2001
Export Citation:
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Assignee:
DENTSU INC
TOSHIBA CORP
International Classes:
G06Q30/02; G06F13/00; G06Q30/06; G06Q50/00; G06Q50/10; G09F19/00; H04H7/00; (IPC1-7): G09F19/00; G06F13/00; G06F17/60
Attorney, Agent or Firm:
Hidekazu Miyoshi (7 outside)