To enable a desired template to be easily selected from among a plurality of templates when creating a postcard using the template.

A hard disk 22 of an order receiving server 21 preserves an insert image database DB 1 representing a plurality of template data T and the number of insert areas for each template. When image data S to be used for the postcards are transmitted from a user terminal 11, the number thereof is checked and while referring to the insert image database DB 1, listing image data R1 are produced wherein a template having insert areas as many as a number corresponding to the number of image data S is disposed preferentially over other templates. These produced data are transmitted to the user terminal 11. At the user terminal 11, a listing image is displayed based on the listing image data R1. In the listing image, the user 1 selects the desired template and orders printing of the postcards.