To provide a traveling sale system allowing a user to directly touch and confirm an article, moving a traveling store to a house of the user as necessary, and allowing a seller side of the article to know the selling route of the traveling store beforehand.

This traveling sale system is provided with the traveling store 2 equipped with position detecting means detecting a present position, a map server 9 dividing a map planar space into an appropriate shape of area and storing it, and information registration part 11 storing article information of articles to be handled for every traveling store 2 and storing user information including a user's identification number, a user's address, name, age, purchase article information intending to purchase, and delivery intention area intending article information to be deliver for every user, a position detecting server 10 detecting the area where the traveling store 2 is positioned based on the present position information, and an article sale server 8 delivering the article information to the user terminals 13 of the users, whose delivery intention area is the detected area, based on the purchase article information.