To reduce investment in sales promotion activities and increase the rate with which users subscribe and participate.
The canned drink desired by a user is conveyed to a product takeout opening 8 when the user depresses a point button 11 and a product selecting button 7, and coded information A that is characteristic of the user is displayed in a display part 6 for a certain time. After checking this coded information A by peering into the display part 6, the user operates his or her own cellular phone 203 to input a telephone number on a label 12 and the coded information A in succession. A point server 202 is thereby connected with the cellular phone 203 and receives the coded information A. The point server 202 identifies the user from the received telephone number by referencing a table, and decodes the coded information A to accumulate the number of points corresponding to the amount of money with which the user purchased the product.
ARAI KO
YAMAZAKI YASUHIRO
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