To allow a user to select a decorative pattern of a design and a color pattern corresponding to the taste of the user among a plurality of patterns and to apply the selected decorative pattern to the outer face of an article such as a camera by providing a part of the outer surface of the article with a decorative pattern forming part forming a decorative pattern.

When a user inserts a prescribed charge into a coin insertion slot C, an operating part, etc., becomes an operating state. The bottom plate of a stock part 50 is lifted at the same time, one camera 500 is supplied to a conveyer 70 in rotation and fixed to a prescribed position of a decorative pattern forming part 40. The user operates the selecting means 23 of an operating part 20 to select a desired pattern among a plurality of decorative patterns during this period. When an instructing means 27 is operated, electrification on the basis of image data is performed to a thermal head array while a transfer file is brought into contact with the front of the camera 500, thermal melting ink on the transfer film is successively transferred to the front of the camera 500, and the camera 500 to which the desired decorative pattern is applied is completed.