To obtain a woven fabric generating heat by the absorption of moisture evaporated from the surface of human skin, having prolonged heat- generation period by contriving the cloth structure and giving comfortableness for a long period.

At least a part of the surface of the objective woven fabric is composed of a yarn containing a moisture-absorbing and desorbing heat- generation fiber and a part of the back face is composed of a yarn containing a moisture-absorbing and desorbing heat-generation fiber. At least a part of the yarn containing the moisture-absorbing and desorbing heat-generation fiber and exposed to the surface of the cloth is brought into contact in the cloth with at least a part of the yarn containing the moisture-absorbing and desorbing heat-generation fiber and constituting the back face of the cloth. The cloth has an air permeability of ≤50 cm3/cm2/s measured in conformity to JIS L1096-A.