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Patent Searching and Data


Title:
An advertising distribution system and an advertisement distribution method
Document Type and Number:
Japanese Patent JP6004400
Kind Code:
B2
Abstract:
PROBLEM TO BE SOLVED: To provide an advertisement distribution system configured to reduce text analysis processing time in selecting an advertisement content.SOLUTION: An advertisement distribution system includes: a text data extraction unit arranged for each virtual network and extracting text data included in a traffic flowing in the virtual network; an inference processing unit which infers the content on the basis of appearance probability of a word included in the text data extracted by the text data extraction unit, and returns the content to a virtual network where the text data is acquired; and an advertisement selection unit arranged for each virtual network and selecting an advertisement corresponding to the content from among determined advertisements by use of the content inferred by the inference processing unit, as an advertisement to be distributed together with traffic where the text data is extracted by the text data extraction unit.

Inventors:
Yohei Katayama
Yamada Kazuhisa
Katsuhiro Shimano
Akihiro Nakao
Yuji Nishida
Application Number:
JP2013096157A
Publication Date:
October 05, 2016
Filing Date:
May 01, 2013
Export Citation:
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Assignee:
Nippon Telegraph and Telephone Corporation
National University Corporation Tokyo University
International Classes:
G06F13/00
Domestic Patent References:
JP2008083897A
Foreign References:
WO2009090708A1
Other References:
西田祐二 他,無線APの仮想化による網内アドターゲティング,電子情報通信学会技術研究報告,一般社団法人電子情報通信学会,2012年 3月 1日,pp. 69-74
Attorney, Agent or Firm:
Kenji Okada
Katsuhiro Imashita