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Patent Searching and Data


Title:
ADVERTISEMENT DISTRIBUTION SERVER, PROGRAM DISTRIBUTION SERVER, PLAYBACK TERMINAL, AND VIDEO DISTRIBUTION SYSTEM
Document Type and Number:
WIPO Patent Application WO/2017/154406
Kind Code:
A1
Abstract:
An advertisement distribution server transmits, in response to a distribution request received from a playback terminal, advertisement data for providing an advertisement video. The advertisement distribution server is provided with: a communication unit that communicates with the playback terminal; and a control unit that controls transmission of the advertisement data. In a case in which the distribution request has been received from the playback terminal (S15) and a predetermined condition (for example, chasing distribution) is met (YES in S17), the control unit transmits, to the playback terminal, information indicating playback of an advertisement originally associated with a program that the playback terminal is playing back (S18). In a case in which the predetermined condition is not met (NO in S17), the control unit transmits, to the playback terminal, information regarding advertisement data of a replacement advertisement (S19).

Inventors:
SUZUKI TAKAAKI
KUROTAKI MITSURU
KAGEYAMA MITSUHIRO
HARADA SATOSHI
Application Number:
PCT/JP2017/003232
Publication Date:
September 14, 2017
Filing Date:
January 30, 2017
Export Citation:
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Assignee:
PANASONIC IP MAN CO LTD (JP)
International Classes:
H04N21/262; G06F13/00; H04N21/24
Foreign References:
JP2001285835A2001-10-12
JP2005156996A2005-06-16
JP2008530944A2008-08-07
JP2007150382A2007-06-14
Attorney, Agent or Firm:
SAMEJIMA, Mutsumi et al. (JP)
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