Title:
AUDIENCE RATING ESTIMATION DEVICE, AUDIENCE RATING ESTIMATION METHOD, AND RECORDING MEDIUM
Document Type and Number:
WIPO Patent Application WO/2021/215175
Kind Code:
A1
Abstract:
In order to improve the accuracy of estimating the audience rating of programs broadcast in the future, the present invention receives the past actual value of real-time audience rating, the past actual value of time-shift audience rating, and the predicted value of impression counts of simultaneous Internet delivery of a prescribed subject program that is to be broadcast in the future; calculates the estimated value of either the real-time audience rating or the time-shift audience rating of the subject program on the basis of the past actual value of the real-time audience rating, the past actual value of the time-shift audience rating and the predicted value of the impression counts; and outputs information that indicates the estimated value.
Inventors:
NAKAO KENTA (JP)
Application Number:
PCT/JP2021/011842
Publication Date:
October 28, 2021
Filing Date:
March 23, 2021
Export Citation:
Assignee:
NEC SOLUTION INNOVATORS LTD (JP)
NEC CORP (JP)
NEC CORP (JP)
International Classes:
H04N17/00
Foreign References:
| JP2010522944A | 2010-07-08 | |||
| JP2010130585A | 2010-06-10 |
Attorney, Agent or Firm:
SHIMOSAKA Naoki et al. (JP)
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