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Patent Searching and Data


Title:
BIG DATA-BASED OMNI-CHANNEL MARKETING CURATION SYSTEM
Document Type and Number:
WIPO Patent Application WO/2017/069483
Kind Code:
A1
Abstract:
The purpose of the present invention is to provide a big data-based omni-channel marketing curation system for a company that operates both an online store and an offline store. The big data-based omni-channel marketing curation system can: show an animation view with a sense of realism, reflecting a customer's reaction to a product and a customer's activity through a big data platform, instead of a typical existing expression manner; track a purchase decision-making process of a customer who flip-flops between online stores and offline stores, in order to understand why the customer has purchased a corresponding product at a corresponding store; and predict a customer's future behavior by tracking a product related to the corresponding product.

Inventors:
KIM YEON TAE (KR)
LEE JOON HEE (KR)
Application Number:
PCT/KR2016/011684
Publication Date:
April 27, 2017
Filing Date:
October 18, 2016
Export Citation:
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Assignee:
KIM YEON TAE (KR)
International Classes:
G06Q30/06; G06F17/40; G06Q30/02
Foreign References:
KR101462608B12014-11-20
KR20060053214A2006-05-19
JP2011107826A2011-06-02
KR101422128B12014-07-29
KR20110054492A2011-05-25
Attorney, Agent or Firm:
DONGCHEON PATENT FIRM (KR)
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