Title:
BILLBOARD CONTAINING ENCODED INFORMATION
Document Type and Number:
WIPO Patent Application WO/2017/076338
Kind Code:
A1
Abstract:
A billboard containing encoded information (20, 30, 40, 50, 60), the billboard (20, 30, 40, 50, 60) comprising: a billboard body (21, 31, 41, 51, 61), the billboard body (21, 31, 41, 51, 61) comprising: a front face (23, 33, 43, 53, 63) presenting an advertisement content (22, 32, 42, 52, 62); and a plurality of color blocks (24, 34, 44, 54, 64), the plurality of color blocks (24, 34, 44, 54, 64) being distributed in a preset mode on the front face (23, 33, 43, 53, 63) and each of which individually covering a part of the front face (23, 33, 43, 53, 63), wherein the plurality of color blocks (24, 34, 44, 54, 64) are encoded as color geometric graphic code elements and the entire front face (23, 33, 43, 53, 63) can be optically identified and decoded to obtain the encoded information when captured by a mobile terminal, and wherein the encoded information or the information decoded by the mobile terminal and imported to a web page is associated with the advertisement content (22, 32, 42, 52, 62). The billboard containing the encoded information (20, 30, 40, 50, 60) allows a user, at a normal viewing distance, to scan, identify and decode the billboard (20, 30, 40, 50, 60) to obtain the encoded information, and to perform an image indexing by saving the captured image, thereby further improving the publicity effect of the advertisement.
Inventors:
SHEN WEI (CN)
Application Number:
PCT/CN2016/104632
Publication Date:
May 11, 2017
Filing Date:
November 04, 2016
Export Citation:
Assignee:
SHEN WEI (CN)
International Classes:
G06K7/10; G06K19/06
Domestic Patent References:
| WO2010031110A1 | 2010-03-25 |
Foreign References:
| CN105373754A | 2016-03-02 | |||
| CN103699865A | 2014-04-02 | |||
| CN103033171A | 2013-04-10 | |||
| CN101467161A | 2009-06-24 | |||
| CN104660620A | 2015-05-27 |
Attorney, Agent or Firm:
BEIJING ARETE INTELLECTUAL PROPERTY AGENCY (CN)
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