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Patent Searching and Data


Title:
DEVICE, METHOD, AND COMPUTER READABLE STORAGE MEDIUM FOR RECOMMENDING PRODUCT
Document Type and Number:
WIPO Patent Application WO/2019/071890
Kind Code:
A1
Abstract:
The present application discloses a user influence based device for recommending a product. The device comprises a memory and a processor. The memory stores a product recommendation program run on the processor. When the program is executed by the processor, the program implements the following steps: obtaining identity information of a target user and a pre-established social relationship network diagram, wherein the social relationship network diagram is established according to social relationship data and wealth scores of users having both insurance service data and bank service data; searching for related users of the target user in the social relationship network on the basis of the identity information, and calculating an influence score of the target user according to the wealth scores of the target user and the related users; and selecting a bank product and/or an insurance product corresponding to the influence score of the target user, and recommending the same to the target user. The present invention further provides a user influence based method and computer readable storage medium for recommending a product. The present application improves the success rate of product recommendation.

Inventors:
LIU RUIKAI (CN)
WU ZHENYU (CN)
WANG JIANMING (CN)
XIAO JING (CN)
Application Number:
PCT/CN2018/076132
Publication Date:
April 18, 2019
Filing Date:
February 10, 2018
Export Citation:
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Assignee:
PING AN TECH SHENZHEN CO LTD (CN)
International Classes:
G06Q30/06
Foreign References:
CN104463630A2015-03-25
CN106294465A2017-01-04
US20060293928A12006-12-28
CN107038486A2017-08-11
Attorney, Agent or Firm:
SHENZHEN WORLD INTELLECTUAL PROPERTY AGENCY (GENERAL PARTNERSHIP) (CN)
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