TOOLS

INCORPORATION BY REFERENCE

[0001] All publications and patent applications mentioned in this specification are herein incorporated by reference in their entirety, as if each individual publication or patent application was specifically and individually indicated to be incorporated by reference in its entirety.

TECHNICAL FIELD

[0002] This invention relates generally to the advertising, public relations, and asset security fields, and more specifically to new and useful devices, systems, and methods for delivering asset-monitoring tools to potential customers.

BACKGROUND

[0003] Approximately two million burglaries are reported each year in the United States, with nearly 66% of these burglaries occurring at residential homes. Security systems have proven to be valuable tools in reducing the likelihood of a burglary. Homes without security systems are up to 300% more likely to be burglarized. Today, at least one of every seven U.S. businesses and one of every five U.S. residences have security alarms.

[0004] Despite the benefits of security systems, existing systems still have a number of shortcomings. Security systems can be expensive with the average system priced between $100 and $1,200, depending on its complexity, and monitoring fees averaging about $35 per month.

[0005] Further, installing and/or configuring home and business security systems can be time consuming and difficult Users often must locate a home security company in their area, contact the home security company, rent or purchase new security equipment, install the new security equipment, leam to use the new security equipment, and remember to arm and disarm the security system each day. This process of installing and properly using a security system is expensive and daunting to potential customers.

f [0006] Additionally, existing security systems are largely focused on monitoring and protecting real property; most systems cannot be configured to monitor other assets of a user, for example, children, pets, and/or items on the exterior of a home or business.

[0007] Thus, there is a need for new and useful systems and methods for delivering asset- monitoring tools to potential customers. This disclosure provides such new and useful devices, systems, and methods.

SUMMARY

[0008] One aspect of the present disclosure is directed to a system for directing a potential customer to download an asset-monitoring application. In one embodiment, the system includes a flat mailer including a mailing address and postage, and an electronic link coupled to the mailer. In some embodiments, the electronic link is configured to facilitate downloading of an asset-monitoring application onto the mobile computing device. In some embodiments, the asset-monitoring application is configured to transform the mobile computing device into an asset monitor for monitoring an asset of the potential customer. In some embodiments, the flat mailer is addressed to the potential customer. In some embodiments, at least a portion of the mailer is foldable into a three-dimensional stand for a mobile computing device. In some embodiments, the three-dimensional stand is configured to support the mobile computing device in a stable, upright position on a surface and is sized and shaped such that a camera of the mobile computing device is unobstructed. In some embodiments, the electronic link is configured to facilitate downloading of an asset-monitoring application onto the mobile computing device. In some embodiments, the asset-monitoring application is configured to transform the mobile computing device into an asset monitor for monitoring an asset of the potential customer.

[0009] In some embodiments, the mailer is a postcard, letter, or flat. In some

embodiments, the mailer is configured to be mailed without an envelope. In some embodiments, the mailer includes perforated punch outs to facilitate forming the three-dimensional stand. In some embodiments, the mailer includes two punch-outs, such that the two punch-outs are each coupled to opposing ends of the mailer by a severably scored edge. In some embodiments, severing the two punch-outs from the mailer creates the three-dimensional stand. In some embodiments, the three-dimensional stand includes two flanges and two slanted surfaces for supporting the mobile computing device in an upright, stable position; and a bendable seam between the two punch-outs, so that when bent along the bendable seam, the three-dimensional stand is positionable perpendicular to the surface to support the mobile computing device in the upright, stable position relative to the surface. In one embodiment, die two flanges are coupled together to form a substantially circular base for supporting the mobile computing device

[0010] In some embodiments, the mailer further includes a polygonal punch-out In some such embodiments, the polygonal punch-out, when severed from the mailer, is configured to intersect the two slanted surfaces to maintain the three-dimensional stand in a bent configuration perpendicular to the surface.

[0011] In some embodiments, an address of the user is visible on the three-dimensional stand when the three-dimensional stand is formed.

[0012] In some embodiments, the three-dimensional stand is further configured to provide a gap between the three-dimensional stand and the surface through which a cord of a charger can extend to connect the mobile computing device to an electrical outlet

[0013] In some embodiments, the three-dimensional stand further includes a circular punch-out, such that the circular punch-out, once removed, provides an aperture through which a cord of a charger can extend to connect the mobile computing device to an electrical outlet

[0014] In some embodiments, the asset is a home, a business, a pet, or a child.

[0015] In some embodiments, the mailer is 4.5 by 6.5 inches. In some embodiments, the mailer is non-rigid.

[0016] In some embodiments, the mailer includes a first side for mailing and a second side for advertising. In some such embodiments, the first side for mailing includes the postage and the mailing address. Further, in some such embodiments, the second side for advertising includes one or more of a set of instructions for forming the three-dimensional stand, a set of instructions for downloading the asset-monitoring application onto the mobile computing device, a gift code, and the electronic link configured to facilitate downloading the asset-monitoring application onto the mobile computing device.

[0017] In some embodiments, the electronic link includes a Quick Reference code, a barcode, or a Uniform Resource Locator for downloading the asset-monitoring application onto the mobile computing device.

[0018] In some embodiments, the foldable portion of the mailer is a punch-out configured to form the three-dimensional stand for the mobile computing device. [0019] In some embodiments, the three-dimensional stand includes a panel having a first lightly scored tab opposite a second lightly scored tab, so that, when bent, the first and second lightly scored tabs extend perpendicularly from the panel to form a base of the three-dimensional stand; a third tab having a proximal end, a distal end, and a first bendable seam, so that the first bendable seam perpendicularly couples the proximal end of the third tab to the first lightly scored tab; and a fourth tab having a proximal end, a distal end, and a second bendable seam. In some such embodiments, the second bendable seam perpendicularly couples the proximal end of the fourth tab to the second lightly scored tab. Further, in some such embodiments, when bent along the first and second bendable seams and the distal end of the third tab is coupled to the distal end of the fourth tab, the third and fourth tabs form a recessed surface for supporting the mobile computing device.

[0020] In some embodiments, the distal ends of the third and fourth tabs are coupled together through complementary slots on the distal end of each tab.

[0021] In some embodiments, the mobile computing device is a legacy device. In some embodiments, the mobile computing device is other than a latest model. In some embodiments, the mobile computing device is a device that has reached a manufacturer-specified end of life. In some embodiments, the mobile computing device is a device that is no longer receiving updates from a manufacturer. In some embodiments, the mobile computing device is a tablet, mobile phone, notebook, or netbook.

[0022] In some embodiments, the three-dimensional stand includes a trifold stand, such that a tab on a first end of the trifold stand is matingly received within a slot on a second end of the trifold stand to form a substantially triangular three-dimensional stand for the mobile computing device.

[0023] In some embodiments, the three-dimensional stand is a punch-out in the mailer.

[0024] Another aspect of the present disclosure is directed to a system for directing a potential customer to download an application. In some embodiments, the system includes a flat mailer comprising a mailing address and postage and means for routing the potential customer to a mobile application. In some such embodiments, the means are configured to facilitate downloading of the mobile application onto the mobile computing device. Further, in some such embodiments, the mobile application is configured to transform the mobile computing device into a monitor, display, or speaker. |002S] In some embodiments, the flat mailer is addressed to the potential customer. In some embodiments, at least a portion of the mailer is foldable into a three-dimensional stand for a mobile computing device. In some embodiments, the three-dimensional stand is configured to support the mobile computing device in a stable, upright position on a surface and is sized and shaped such that a camera, speaker, or screen of the mobile computing device is unobstructed.

[0026] In some embodiments, the means incudes a Quick Reference code, a barcode, or a

Uniform Resource Locator for downloading the application onto the mobile computing device.

[0027] Another aspect of the present disclosure is directed to a method of delivering an asset-monitoring system setup package to a potential customer. In some embodiments, the method includes: identifying a plurality of addresses of interest; and sending an asset-monitoring mailer to each of the plurality of addresses. In some such embodiments, at least a portion of the asset-monitoring mailer is foldable into a three-dimensional stand for a mobile computing device. Further, in some such embodiments, the folded three-dimensional stand is configured to support the mobile computing device in a stable, upright position so that a camera of the mobile computing device is unobstructed.

[0028] In some embodiments, the asset-monitoring mailer includes an electronic link, such that the electronic link is configured for downloading an asset-monitoring application onto the mobile computing device. In some embodiments, the asset-monitoring application is configured to convert the mobile computing device into an asset-monitoring device configured to monitor one or more assets of the potential customer.

[0029] In some embodiments, identifying further includes: identifying a location of a crime; and identifying a plurality of addresses in proximity to the location of the crime. In some such embodiments, the location is a zip code.

[0030] In some embodiments, the method further includes identifying one or more zip codes in proximity to the location of the crime, such that the plurality of addresses resides in the one or more zip codes.

[0031] In some embodiments, identifying further includes: identifying purchasers of a smoke detector, carbon monoxide detector, or nightlight.

[0032] In some embodiments, identifying further includes: identifying owners of a pet. [0033] In some embodiments, identifying further includes: identifying an area, region, or location with a high crime rate; and identifying a plurality of addresses in the area, region, or location.

[0034] In some embodiments, the method further includes providing instructions on the asset-monitoring mailer to the potential customer to download the asset-monitoring application using a Quick Reference code, a barcode, a gift code, or a Uniform Resource Locator.

[0035] In some embodiments, the method further includes providing instructions on the asset-monitoring mailer to the potential customer to form the three-dimensional stand for the mobile computing device.

[0036] In some embodiments, the method further includes automatically addressing a plurality of asset-monitoring mailers with the plurality of addresses.

[0037] In some embodiments, the method further includes instructing the potential customer to dissociate and form the three-dimensional stand.

[0038] In some embodiments, the method further includes instructing the potential customer to download the asset-monitoring application onto the mobile computing device.

[0039] In some embodiments, the mailer includes a second electronic link, such that the second electronic link enables the potential customer to join a neighborhood watch. In some embodiments, the second electronic link includes a Quick Reference code, a barcode, or a Uniform Resource Locator.

[0040] In some embodiments, the method further includes providing means for the potential customer to share the electronic link with a neighbor to share a camera view with the neighbor. In some such embodiments, the camera view includes a street view or an in-home view. In some embodiments, the means includes a Quick Reference code, a barcode, or a Uniform Resource Locator.

[0041] In some embodiments, the method further includes identifying a plurality of zip codes of interest, such that the plurality of addresses resides in the plurality of zip codes.

BRIEF DESCRIPTION OF THE DRAWINGS

[0042] FIG. 1A illustrates a front schematic view of one embodiment of an asset monitoring mailer. [0043] FIG. 1 B illustrates a back schematic view of one embodiment of an asset monitoring mailer.

[0044] FIG. 2A shows an outer front cover of one embodiment of an asset-monitoring mailer.

[0045] FIG.2B shows an inner front cover of one embodiment of an asset-monitoring mailer of FIG. 2A.

[0046] FIG. 2C shows an inner back cover of one embodiment of the asset-monitoring mailer of FIG. 2A.

[0047] FIG. 2D shows a perspective view of one embodiment of a three-dimensional stand for a mobile computing device.

[0048] FIG. 2E shows a top view of one embodiment of a three-dimensional stand for a mobile computing device.

[0049] FIG. 3 shows inner front and back covers of another embodiment of an asset- monitoring mailer.

[0050] FIG. 4A illustrates a front schematic view of one embodiment of a system for directing a potential customer to download an asset-monitoring application.

[0051] FIG. 4B illustrate one embodiment of an asset-monitoring mailer.

[0052] FIG.4C illustrate one embodiment of an asset-monitoring mailer.

[0053] FIG. 4D illustrate one embodiment of an asset-monitoring mailer.

[0054] FIG. 4E illustrates one embodiment of an unfolded configuration of a three- dimensional stand for a mobile computing device.

[0055] FIG. 4F illustrates a side schematic view of one embodiment of a folded configuration of a three-dimensional stand with a mobile computing device.

[0056] FIG.4G illustrates a perspective schematic view of one embodiment of a folded configuration of a three-dimensional stand with a mobile computing device.

[0057] FIG.4H illustrates a side schematic view of one embodiment of a folded configuration of a three-dimensional stand with a mobile computing device.

[0058] FIG. 41 illustrates a bottom schematic view of one embodiment of a folded configuration of a three-dimensional stand with a mobile computing device.

[0059] FIG4. 5 A illustrates a front schematic view of one embodiment of a folded configuration of a three-dimensional stand for a mobile computing device. [0060] FIG. SB illustrates a front schematic view of one embodiment of a folded configuration of a three-dimensional stand for a mobile computing device.

[0061] FIG. 5C illustrates a front schematic view of one embodiment of a folded configuration of a three-dimensional stand with a mobile computing device.

[0062] FIG. 6A illustrates one embodiment of an unfolded configuration of a three- dimensional stand for a mobile computing device.

[0063] FIG. 6B illustrates a front schematic view of one embodiment of a folded configuration of a three-dimensional stand for a mobile computing device.

[0064] FIG. 7A illustrates one embodiment of an unfolded configuration of a three- dimensional stand for a mobile computing device.

[0065] FIG. 7B illustrates a front schematic view of one embodiment of a folded configuration of a three-dimensional stand for a mobile computing device.

[0066] FIG. 7C illustrates a front schematic view of one embodiment of a three- dimensional stand including an aperture for receiving an electrical cord of a mobile computing device.

[0067] FIG. 8 is a flow chart of one embodiment of a method of delivering an asset- monitoring system setup package to a potential customer.

DETAILED DESCRIPTION

[0068] The following description of the embodiments of the invention is not intended to limit the invention to these embodiments, but rather to enable any person skilled in the art to make and use this invention. Disclosed herein are devices, systems, and methods for delivering asset-monitoring tools to potential customers.

[0069] In general, asset-monitoring tools are used to monitor an exterior area of a home, school, or business; an interior room or rooms of a home, school, or business; safety of a child, pet, or individual; or use of an asset (e.g., home, computer, vehicle, yard, driveway, recreational vehicle, garage, etc.). In general, a potential customer is a potential user of an asset-monitoring application and/or system. A potential customer or user includes a homeowner, renter/lessee, pet owner, parent, business owner, any individual that possesses an asset for monitoring, or any individual desiring to download an application for use. [0070] In some embodiments, the asset-monitoring tools described herein are configured for use with a mobile computing device. The mobile computing device may include a cellular phone, tablet, netbook, notebook, tablet, or laptop. In some embodiments, the mobile computing device is a legacy device, an older model mobile computing device (i.e., other than a latest model), a mobile computing device that has reached a manufacturer-spec ificd end of life, a mobile computing device that is no longer receiving updates from a manufacturer, or a non- primary or secondary (i.e., extra, back-up, outdated, etc.) mobile computing device.

[0071] In some embodiments, a mobile computing device is a computational device, wrapped in a chassis that includes a display (visual with or without touch-responsive capabilities), a central processing unit (e.g., processor or microprocessor), internal storage (e.g., flash drive), n number of specialized chips and/or sensors (e.g., an accelerometer, gyroscope, compass, barometer, proximity detector, etc.), and n number of radios (e.g, WLAN, Bluetooth, GPS, etc.). The central processing unit may be configured for downloading and/or ninning one or more applications on the mobile computing device. For example, an application may include an asset-monitoring application that enables a user to view and/or monitor the user's home, business, child(ren), pet(s), street, vehicle, jewelry, or any other asset of the user. In some embodiments, the central processing unit may be configured with optical character recognition for photographing and/or processing a license plate image or other written text (e.g., tattoo, text on clothing, bump sticker, etc.) associated with an event or crime. The internal storage may be configured for storing one or more applications for monitoring one or more assets and/or one or more pictures and/or movies of one or more assets during a particular time frame or over a period of time.

DEVICES

[0072] In some embodiments, devices for delivering asset-monitoring tools to potential customers include a flat, non-rigid mailer 2 configured to be delivered to potential customers by a postal or courier service. In some embodiments, the mailer is 3 to 6 inches in height and 4 to 8 inches in length. In one embodiment, the mailer is 4.5 inches in height and 6.5 inches in length. In some embodiments, the mailer is considered a flat according to standard shipping

conventions. For example, according to the United States Postal Service, a flat may be no more than 12 inches high x 15 inches long x ¾ inch thick but must have one dimension that is greater than 6.125 inches high or 11.5 inches long or 0.25 inch thick.

[0073] In some embodiments, the mailer 2 is configured for mailing without an envelope.

In some such embodiments, the mailer for delivering asset-monitoring tools includes a first side 4 for mailing, as shown in FIG. 1 A, and a second side 14 for advertising, as shown in FIG. IB. In some such embodiments, the first side 4 for mailing includes the postage 6 and the mailing address 8. In some embodiments, the postage is configured for priority express mail, priority mail, first-class mail, or standard mail. In some embodiments, the second side 14 is configured for advertising, as shown in FIG. IB. The advertisements may include asset-monitoring device advertisements, asset-monitoring application advertisements, asset-monitoring use case advertisements, home security statistics, information about recent neighborhood events (e.g., security incidents, community meetings, or other community information), company specific advertisements, and/or sponsor advertisements. In some embodiments, the second side 14 further includes one or more of: a set of instructions for forming a three-dimensional stand 10, a set of instructions for downloading an asset-monitoring application onto a mobile computing device 12, or a gift code. In some embodiments, the second side 14 includes an electronic link configured to facilitate downloading an asset-monitoring application onto a mobile computing device. In some embodiments, the mailer is configured for mailing in an envelope.

[0074] In some embodiments, as shown in FIGS.2A-3, the mailer may be configured similar to a booklet or greeting card including pages. For example, the mailer may include a front cover and/or one or more pages for advertising, as shown in FIGS.2A-2B; one or more pages including instructions for downloading an application or forming the three-dimensional stand, as shown in FIG.2C; and/or a three-dimensional stand coupled to a page, as shown in FIGS.2C-3. In some embodiments, the mailer includes a back cover including postage and mailing address for a potential customer. In some such embodiments, the mailer may or may not require an envelope.

[0075] In some embodiments, the mailer 2 is configured to include a three-dimensional stand. The three-dimensional stand 16 may be coupled to the mailer by a drying adhesive (e.g., white glue, rubber cement, contact adhesives), pressure-sensitive adhesive, contact adhesive (e.g., natural rubber, neoprene), hot adhesive (e.g., hot glue), or multi-part adhesive (e.g., Polyester resin and polyurethane resin, polyols and polyurethane resin, acrylic polymers and polyurethane resins). In some embodiments, the three-dimensional stand 16 is coupled to the mailer 2 by positioning one or more edges or corners 20 of the three-dimensional stand in one or more slots, channels, grooves, or holes 18 of the mailer, as shown in FIG. 2C. In one

embodiment, as shown in FIG. 2C, two of the four comers 20 of the three-dimensional stand in the unfolded configuration are received within two opposing slots or holes 18 in the mailer.

[0076] In some embodiments, as shown in FIGS.3-6B, the mailer 2 forms a three- dimensional stand 16. In some such embodiments, the mailer 2 includes one or more perforated punch-outs; severably scored punch-outs; and/or lightly scored contours for bending, folding, twisting, or curling a portion of the mailer to form the three-dimensional stand 16. For example, as shown in FIGS.2C, 2D, and 2E, the three-dimensional stand 16 includes a panel 22 having a first lightly scored tab 22 opposite a second lightly scored tab 24, so that, when bent, the first and second lightly scored tabs extend perpendicularly from the panel 22 to form a base 26 of the three-dimensional stand 16. In some embodiments, the base 26 has a polygonal configuration, circular configuration, anvil configuration, crescent configuration, or any other configuration suitable for supporting a mobile computing device. In one embodiment, the base 26 has an anvil configuration, as shown in FIGS. 2D and 2E. In some embodiments, the first 22 and second 24 lightly scored tabs comprise a half-circle configuration, a polygonal configuration, a hexagonal configuration, or any other type of configuration. In one embodiment, the first 22 and second 24 lightly scored tabs comprise a half-circle configuration. In one embodiment, the three- dimensional stand 16 further includes a third tab 28 having a proximal end 28a, a distal end 28b, and a first bendable seam 32. The first bendable seam 32 perpendicularly couples the proximal 28a end of the third tab 28 to the first lightly scored tab 22. In one embodiment, the three- dimensional stand 16 includes a fourth tab 30 having a proximal end 30a, a distal end 30b, and a second bendable seam 34. The second bendable seam 34 perpendicularly couples the proximal end of the fourth tab 30 to the second lightly scored tab 24. The third 28 and fourth 30 tabs form a recessed surface 36 for supporting the mobile computing device when bent along the first 32 and second 34 bendable seams and the distal end 28b of the third tab 28 is coupled to the distal end 30b of the fourth tab 30.

[0077] In some embodiments, the distal ends 28b, 30b of the third 28 and fourth 30 tabs are coupled together by adhesive (e.g., drying adhesive, pressure-sensitive adhesive, contact adhesive, hot adhesive, multi-part adhesive) or Velcro. In one embodiment, the distal ends 28b, 30b of the third 28 and fourth 30 tabs are coupled together through complementary slots 38 on the distal end 28b, 30b of each tab, as shown in FIG.3. In one embodiment, the third and fourth tabs form one contiguous tab for forming the recessed surface for supporting a mobile computing device.

[0078] FIGS.4A-4D illustrate one embodiment of an asset-monitoring mailer. The asset- monitoring mailer 2 of FIGS.4A-4D includes a three-dimensional stand 16. As shown in FIGS. 4A-4D, the mailer 2 includes one or more bending sections, slots, and/or perforated punch-outs to facilitate forming the three-dimensional stand. In one embodiment, as shown in FIGS.4A-4D, the mailer includes two punch-outs 40a, 40b each coupled to opposing ends of the mailer by a severably scored edge 42a, 42b. Severing the two punch-outs 40a, 40b from the mailer creates the three-dimensional stand 16. In one embodiment, the three-dimensional stand 16 includes two flanges 44a, 44b and two slanted surfaces 46a, 46b for supporting a mobile computing device in an upright, stable position; and a bendable seam 48 between the two punch-outs 40a, 40b. When the three-dimensional stand 16 is bent along the bendable seam 48, the three-dimensional stand is positionable perpendicular or substantially perpendicular to the surface (e.g., desk, dashboard, counter, shelf, mantle, table, etc.) to support the mobile computing device 50 in the upright, stable position relative to the surface 52.

[0079] FIGS.4E and 4F illustrate one embodiment of an unfolded and folded

configuration, respectively, of a three-dimensional stand 16 for a mobile computing device. In some embodiments, the three-dimensional stand in the unfolded configuration is substantially flat. The three-dimensional stand in the unfolded configuration, as shown in FIG.4E, is newly separated from the mailer or in a storage-ready format (e.g., in a drawer, as a bookmark, under a mouse pad or keyboard, etc.). In some embodiments, as shown in FIGS.4F-4I, the three- dimensional stand in the folded configuration can be positioned substantially perpendicular to a surface and remain upright and perpendicular to the surface unaided. In some embodiments, when the three-dimensional stand is bent along the bendable seam 48, the two slanted surfaces 46a, 46b form an angle between 75 degrees and 105 degrees. In one embodiment, when the three-dimensional stand is bent along the bendable seam 48, the two slanted surfaces 46a, 46b of the three-dimensional stand form a substantially 90-degree angle. In some embodiments, as shown in FIG.4F, a base portion 54 of the three-dimensional stand is larger than a top or apex portion 56 of the three-dimensional stand to improve stability of the stand. The base portion 54 may include, for example, two flanges, rims, projections, or tabs 44a, 44b for supporting a mobile computing device in a stable, upright position. In one embodiment, the two flanges 44a, 44b couple together to form a substantially circular base 54 for supporting the mobile computing device, as shown in FIGS.6A and 6B. For example, the two flanges 58a, 58b may couple together through one or more complementary slots or grooves 60a, 60b, adhesive, or Velcro.

[0080] In some embodiments, the mailer further includes a polygonal, triangular, or circular punch-out 62. In one embodiment, as shown in FIGS.5A-5C, the polygonal punch-out 62, when severed from the mailer and coupled to the three-dimensional stand 16, intersects the two slanted surfaces 46a, 46b to maintain the three-dimensional stand 16 in a bent configuration perpendicular to the surface 52. In one embodiment, the polygonal punch-out 62 reversibly couples to the two slanted surfaces 46a, 46b by being matingly received by two slots 64a, 64b, grooves, holes, or slits in the two slanted surfaces 46a, 46b. In one embodiment, the polygonal punch-out 62 is irreversibly coupled to the two slanted surfaces 46a, 46b by adhesive. In some embodiments, the polygonal punch-out 62, when coupled to the three-dimensional stand 16, provides further support for a mobile computing device 50 positioned on the three-dimensional stand, as shown in FIG.5C. In some embodiments, the polygonal punch-out 62 is positioned perpendicular to the three-dimensional stand 16, as shown in FIG.5A; in some embodiments, the polygonal punch-out 62 is positioned parallel to the three-dimensional stand 16 providing a greater surface area of support for the mobile computing device, as shown in FIG. 5B.

[0081] In some embodiments, as shown in FIGS.7A and 7B, the entire mailer or a portion of the mailer may be folded to form the three-dimensional stand 16. In some such embodiments, the three-dimensional stand 16 is a trifold stand including two lightly scored, bendable or foldable regions 66a, 66b. For example, upon folding the three-dimensional stand, a tab 68 on a first end 72 of the three-dimensional stand is matingly received within a slot 70 on a second end 74 of the three-dimensional stand to form a substantially triangular three-dimensional stand for the mobile computing device. In some embodiments, the three-dimensional stand forms a right-angle triangle, an equilateral triangle, or an isosceles triangle.

[0082] In some embodiments, as shown in FIGS.4F-6B, the space between the two opposing ends of the three-dimensional stand in the folded configuration provides a tract 76 through which a cord of a charger can extend to connect the mobile computing device to an electrical outlet. In some embodiments, the three-dimensional stand includes a punch-out, as shown in FIG.7C. Once the punch-out is removed, an aperture 78 is provided through which a cord of a charger can extend to connect the mobile computing device to an electrical outlet. In some embodiments, the punch-out may be circular, polygonal, hexagonal, or any other configuration suitable for running a cord through the punch-out.

[0083] In some embodiments, the mailer may include a punch-out sized and positioned to align with a camera or speaker of the mobile computing device. In some such embodiments, a user can display the mobile computing device in the three-dimensional with the screen or display accessible for touch screen manipulation while recording with die camera a view behind the stand or playing audio using the speaker through an unobstructed aperture in the three- dimensional stand.

SYSTEMS

[0084] In some embodiments, as shown in FIG.4A, a system 80 for directing a potential customer to download an application includes a flat mailer 2 and means 82 for routing the potential customer to a software application. The system 80 functions to provide a user with a means to display an image or video, to play music, and/or to monitor one or more locations, items, possessions, assets, and/or conversations of the user. In some such embodiments, at least a portion of the mailer is foldable into a three-dimensional stand 16 for a mobile computing device. The three-dimensional stand 16 in a folded configuration may support the mobile computing device in a stable position on a surface and is sized and shaped such that a camera, monitor, display, or speaker of the mobile computing device is unobstructed. Further, in some embodiments, the means 82 for routing the potential customer to an application may facilitate downloading an application onto the mobile computing device. The application is configured to transform the mobile computing device into a monitor, display, speaker, or an asset monitor for monitoring an asset of the potential customer.

[0085] In some embodiments, a means 82 for routing the potential customer to an application includes a phone number (e.g., for texting, calling) or fax number, so that a customer service representative or automated service may send or transmit an application link or an application to the potential customer. In some embodiments, a means 82 for routing the potential customer to an application includes an electronic link for directing the user to the application. In some such embodiments, the electronic link includes an email address, Uniform Resource Locator (URL), Quick Reference (QR) code, and/or barcode. In some embodiments, selecting the electronic link presents a webpage or web application to the user to enable the user to download an application. In some such embodiments, the user may be prompted to select a user input element (e.g., button, dropdown menu, radio button, toggle switch, picker control, etc.) to download the application onto the mobile computing device.

[0086] In some embodiments, the mobile computing device associated with an asset- monitoring system may communicate (e.g., WLAN, BlueTooth, Cellular, etc.) with a remote computing device (e.g., desktop, laptop, cellular phone, tablet, netbook, notebook, etc.) used by the user. In some embodiments, the application may photograph, videotape, or otherwise monitor an asset of the user. One or more photographs or videos may be transmitted and streamed on a remote computing device (e.g., desktop computer, laptop, mobile phone, notebook, netbook, etc.) so that a user may remotely monitor one or more assets. In some embodiments, one or more photographs or videos may be stored locally on the mobile computing device or remotely on a server for reviewing at a later date and/or time.

[0087] In some embodiments, the communication between the mobile computing device and remote computing device may include sending an alert or notification from the mobile computing device to the remote computing device indicating that an event or crime has been detected, videotaped, or photographed by the mobile computing device associated with an asset- monitoring system. In some embodiments, the alert or notification may query the user if an authority (e.g., police department, EMS, fire department, neighborhood watch, etc.) should be contacted or notified and/or provide one or more phone numbers to one or more authorities for the user to manually contact the authorities.

[0088] In some embodiments, a mobile computing device including GPS may

photograph, videotape, or otherwise detect an event or crime using an asset-monitoring application. In some such embodiments, one or more GPS coordinates of the mobile computing device may be manually or automatically uploaded to a remote server to identify a plurality of locations (e.g., zip codes, neighborhoods, addresses, etc.) that could benefit from an asset- monitoring system setup package as a consequence of the detected event or crime. As described in more detail below, in some embodiments, these identified locations are included in a targeted mailing of mailers containing a support stand and an electronic link to the asset-monitoring application. In some embodiments, a user of the mobile computing device may elect to disable location services to prevent sharing of one or more GPS coordinates of the mobile computing device. In some embodiments, the picture or videotape may be date- and/or time-stamped by the processor to indicate a time frame of the event or crime. In some such embodiments, one or more mobile computing devices, running an asset-monitoring application, in proximity to the crime or event, may receive an alert (e.g., SMS, phone call, pop- up, etc.) indicating an event or crime has occurred near the asset-monitoring system.

[0089] In some embodiments, upon detecting, photographing, and/or videotaping an event or crime, a mobile computing device associated with an asset-monitoring system may send a notification to a local authority (e.g., police department, EMS, fire department, neighborhood watch, etc.) identifying the time, location, and/or nature of the event or crime.

METHODS

[0090] As shown in FIG.8, a method for delivering an asset-monitoring system setup package to a potential customer includes identifying a plurality of addresses of interest S100, and sending an asset-monitoring mailer to each of the plurality of addresses SI 10. The method functions to deliver the tools needed for a potential customer to turn his or her mobile computing device into an asset-monitoring system. In some embodiments, the method functions to deliver an advertisement to one or more potential customers encouraging the potential customer to reuse an outdated or older mobile computing device as an asset-monitoring system. In some embodiments, the method functions to determine one or more locations of an event (e.g., fire, flood, tornado, hurricane, bar crawl, grand opening, open house, party, etc.) and deliver a system for downloading an application to the user or potential customer. In some embodiments, the method functions to determine one or more areas of high crime or one or more locations of a crime and deliver an asset-monitoring system setup package to one or more houses within a certain range or vicinity of the high crime area or crime location. In some embodiments, the method functions to blanket mail one or more zip codes, towns, cities, or geographical regions to deliver an asset-monitoring system setup package. The method is preferably used in the home security or asset-monitoring field but may be used in any suitable field desiring to deliver a three-dimensional stand for a mobile computing device and electronic link to a potential customer. [009] ] As shown in FIG.8, some embodiments for delivering an asset-monitoring system setup package to a potential customer include identifying a plurality of addresses of interest, as shown at block S100. In some embodiments, identifying a plurality of addresses of interest includes identifying addresses by zip code, city, street, avenue, boulevard, region, municipality, township, sector, county, or any other method or category. In some embodiments, identifying a plurality of addresses includes identifying a location (e.g., zip code, city, neighborhood, township, county, municipality, etc.) of a crime, and identifying a plurality of zip codes and/or addresses in proximity to the location of the crime. In some such embodiments, identifying a location of a crime may include monitoring police reports, police scanners, newspaper reports, alarm reports from other security systems, crime reports or crime data, anonymous tips, or any other source of data.

[0092] In some embodiments, identifying a plurality of addresses of interest includes identifying purchasers of a particular product or asset In some such embodiments, the method includes identifying purchasers (e.g., through rebates, product registration, etc.) of a smoke detector, carbon monoxide detector, or nightlight, for example, the Leeo Smart Alert™ nightlight available from Leeo, Inc.; identifying owners of a pet, for example using information from pet stores, veterinarians, humane societies, breeders, or purchasing logs of pet-specific products; or identifying parents, for example using birth announcements, daycare or school enrollment information, or purchasing logs of kid-specific products.

[0093] Some embodiments for delivering an asset-monitoring system setup package to a potential customer include sending an asset-monitoring mailer to each of the plurality of addresses, as shown at block SI 10. The step of sending an asset-monitoring mailer functions to deliver an asset-monitoring system setup package to potential customers. For example, the asset- monitoring system setup package includes a three-dimensional stand and electronic link for downloading an application onto a mobile computing device. In some embodiments, sending includes positioning a plurality of mailers in envelopes; automatically addressing a plurality of asset-monitoring mailers with the plurality of addresses; and positioning postage on a plurality of mailers. In some embodiments, sending includes automatically printing mailing addresses and postage on a plurality of mailers and depositing the mailers in the mail.

[0094] In some embodiments, delivering an asset-monitoring system setup package to a potential customer includes providing instructions to the potential customer. In some such embodiments, providing instructions includes guiding or instructing the potential customer to download an asset-monitoring application using a QR code, a barcode, a gift code, or a URL; instructing die potential customer to form the three-dimensional stand for the mobile computing device; instructing the potential customer to dissociate and form the three-dimensional stand; and/or instructing the potential customer to download the asset-monitoring application onto the mobile computing device.

[0095] In some embodiments, a set of instructions for forming a three-dimensional stand includes, for example, "dissociate stand from mailer using perforations, bend stand along fold lines, and position stand upright on flat surface". In some embodiments, a set of instructions for forming a three-dimensional stand includes, for example, "dissociate stand from mailer, bend stand along fold lines, and position stand upright on flat surface". In some embodiments, a set of instructions for forming a three-dimensional stand includes, for example, "tear and fold to make three-dimensional stand".

[0096] In some embodiments, a set of instructions for downloading an asset-monitoring application onto a mobile computing device includes, for example, "follow link to download application", "scan link to download application", "search for [search term(s)] in an application marketplace (app store) to find and download application" or "download application here".

[0097] In some embodiments, delivering an asset-monitoring system setup package to a potential customer includes providing means for the potential customer to share an electronic link with a neighbor to share a camera view with the neighbor. For example, the potential customer may be going on vacation, out of town, or otherwise leaving his/her home, business, or asset for a time period and thus requests a neighbor to monitor activity around and/or in the house in his/her absence. In some such embodiments, the camera view may include a street view or an in-home view. The means may include an email, a QR code, a barcode, or a URL.

[0098] In some embodiments, delivering an asset-monitoring system setup package to a potential customer includes providing a second electronic link to enable the potential customer to join a neighborhood watch or other security network or system or to notify one or more neighbors or authorities about an event or security breach.

[0099] The devices, systems, and methods of embodiments described herein and variations thereof can be embodied and/or implemented at least in part as a machine configured to receive a computer-readable medium storing non-transitory, computer-readable instructions. The instructions are preferably executed by computer-executable components preferably integrated with the system and one or more portions of the processor and/or the controller in the mobile computing device. The computer-readable medium can be stored on any suitable computer-readable media such as RAMs, ROMs, flash memory, EEPROMs, optical devices (e.g., CD or DVD), hard drives, floppy drives, cloud storage, or any other suitable device. The computer-executable component is preferably a general or application-specific processor, but any suitable dedicated hardware or hardware/firmware combination can alternatively or additionally execute the instructions.

[00100] As used in the description and claims, the singular form "a", "an" and "the" include both singular and plural references unless the context clearly dictates otherwise. For example, the term "address" may include, and is contemplated to include, a plurality of addresses. At times, the claims and disclosure may include terms such as "a plurality," "one or more," or "at least one;" however, the absence of such terms is not intended to mean, and should not be interpreted to mean, that a plurality is not conceived.

[00101] The term "about" or "approximately," when used before a numerical designation or range (e.g., to define a length or pressure), indicates approximations which may vary by ( + ) or ( - ) 5%, 1% or 0.1%. All numerical ranges provided herein are inclusive of the stated start and end numbers. The term "substantially" indicates mostly (i.e., greater man 50%) or essentially all of a device, system, or method.

[00102] As used herein, the term "comprising" or "comprises" is intended to mean that the devices, systems, and methods include the recited elements, and may additionally include any other elements. "Consisting essentially of" shall mean that the devices, systems, and methods include the recited elements and exclude other elements of essential significance to the combination for the stated purpose. Thus, a device, system, or method consisting essentially of the elements as defined herein would not exclude other materials, features, or steps that do not materially affect the basic and novel characteristic(s) of the claimed invention. "Consisting of" shall mean that the devices, systems, and methods include the recited elements and exclude anything more than a trivial or inconsequential element or step. Embodiments defined by each of these transitional terms are within the scope of this disclosure.

[00103] The examples and illustrations included herein show, by way of illustration and not of limitation, specific embodiments in which the subject matter may be practiced. Other embodiments may be utilized and derived therefrom, such that structural and logical substitutions and changes may be made without departing from the scope of this disclosure. Such embodiments of the inventive subject matter may be referred to herein individually or collectively by the term "invention" merely for convenience and without intending to voluntarily limit the scope of this application to any single invention or inventive concept, if more than one is in fact disclosed. Thus, although specific embodiments have been illustrated and described herein, any arrangement calculated to achieve the same purpose may be substituted for the specific embodiments shown. This disclosure is intended to cover any and all adaptations or variations of various embodiments. Combinations of the above embodiments, and other embodiments not specifically described herein, will be apparent to those of skill in the art upon reviewing the above description.