GAS FILLER OPENING INDICATOR AND ADVERTISING DISPLAY FOR AUTOMOBILE

FIELD OF THE INVENTION The invention relates to information display devices for automobiles and, in particular, to a gas filler opening indicator and advertising display device for an automobile.

BACKGROUND OF THE INVENTION It is common, particularly when driving a rented automobile or one of several owned automobiles, to pull into a gas station without realizing the location on the automobile of the filler opening for the gas tank. Considerable inconvenience can be experienced if the filler opening tank is on the side of the automobile remote from the gas pump and, as a consequence, it is necessary to drape the gas line or hose across the automobile to reach the filler opening also with risk of damage to the paint work and gas spillage. In some instances, the hose or gas line will still be too short and it will be necessary to replace the gas line on the pump, get back into the vehicle and change its position.

It is believed that as many as 30% of all drivers align their automobiles with the gas filler opening on the wrong side of the car, remote from the gas pump.

It has, therefore, long been desirable to provide some means for automatically reminding the driver of the position of the gas filler opening on the car when he decides to purchase gas.

It is of course well known to provide stickers carrying advertising material which adhere to windscreens and other parts of the automomobile to advise the driver when the next service is due and the lubricant to be used. However, such stickers do not provide for variable location direction indication.

According, to the invention, there is provided a display device comprising a sticker sized to adhere to the instrument panel or dashboard of an automobile adjacent the fuel level indicator, and carrying indicia indicating the position of the filler opening of the gas tank and, preferably, desired advertising material. More particularly, there is provided a display device comprising a supply of stickers each adapted in size to adhere to the instrument panel or dashboard at a location adjacent the fuel level indicator without obscuring adjacent instruments, the stickers carrying, respectively, different directional gas symbols corresponding to different locations of the gas filler opening on different

automobiles and advertising material including one of a logo, trademark and name of a supplier of gas or other product for sale such as a beverage or snack.

Accordingly, the opportunity arises when an 5 _. automobile pulls into a gas station with the filler opening on the remote (wrong) side for the attendant to select and offer or affix the correct sticker indicating the correct location of the filler opening to the dashboard. 0 As the driver normally looks at the fuel level indicator several times during any trip and, in particular, at the moment of decision to buy gas or recognition of need of gas, he will also have seen the adjacent sticker and have repeatedly (and automatically) 5 been reminded of the correct location of the gas filler opening learning it quickly. At the same time, he will very quickly remember the logo of the advertiser thereon associating it with gratitude for the assistance provided.

Preferably, stickers carrying different symbols 0 having left, right and rear identifying portions indicating a left, right and rear, location, respectively, of the gas filler opening on an automobile are releasably mounted together in side-by-side relation on a backing strip as a set for selective removal therefrom, the 5 stickers being located on the backing strip in serial order so that a leftmost, central and rightmost sticker

carry symbols indicating a left, right and rear, location, respectively, of the gas filler thereby facilitating selection of the appropriate sticker for removal from the backing strip. 5 _. The symbols or indicia can take many forms, such as a picture of the gas pump with the delivery nozzle on the side thereof corresponding to the location of the gas filler opening on the automobile, or such markings as "R" , "L" etc., appropriately directed arrows or other signs. 0 According to another aspect, the invention provides a method for advertising a product comprising the steps of providing a supply of stickers carrying, respectively, different directional symbols corresponding to different locations of the gas filler opening on different 5 automobiles and advertising material including one of a logo, trademark and name of the product supplier, identifying the location of a gas filler opening on a particular automobile, selecting and separating an appropriate sticker from the supply and adhering the 0 selected sticker to the instrument panel or dashboard of the particular vehicle without obscuring adjacent instruments.

BRIEF INTRODUCTION TO THE DRAWINGS

A specific embodiment of the invention will now be 5 described by way of example only with reference to the

accompanying drawings in which:

Figure 1 shows a shows a composite strip of labels or stickers according to the invention.

Figure 2 is a schematic view of an instrument panel or dashboard carrying indicia according to the invention.

As shown in the drawing, three stickers comprising sheets of paper or plastic, 1, 2, and 3 having an adhesive coating 4 on a rear thereof are mounted releasably in side-by-side relation on a backing strip 5. The stickers carry symbols or indicia 6, 6* and 6,' " respectively, showing gas pumps which vary only in the position of the illustrated gas nozzles 7, 7' and 7 ' '^respectively, according to the location e.g., left, right and rear, respectively, of the gas filler opening. Each sticker is sized to adhere to the instrument panel or dashboard 12 adjacent the fuel gauge, without obscuring adjacent instruments and is, therefore, quite small, of one to two centimeters (approximately .4-.8 inches) in height.

Each sticker also carries the advertising logo or trademark 8 of a supplier such as a gas corporation, gas station, beverage corporation etc.

In use, the appropriate sticker may be selected and peeled from the backing sheet by a gas attendant or driver, turning over one corner therof, as shown in relation to the center sticker, and adhered to the instrument panel adjacent the field gauge to indicate the

location of the gas filler opening.

The provision of the three, different, symbols or indicia on a single strip requires only a single item to be carried and handed to the driver irrespective of the 5 _. actual location of the filler opening facilitating convenient storage and handling, while the location of the stickers on the strip in serial order corresponding to the left, central, and right indicating indicia facilitates selection of the appropriate sticker. 0 As an alternative to adhesive, the stickers (such term also including decals transfers or labels) may, where appropriate be adhered by magnetic attraction, suction or other known means being made, for example, of magnetic plastic material. 5 As shown in Figure 2, the indicia 11 may also be printed on the dashboard including on the instrument housing adjacent the fuel level indicator.