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Patent Searching and Data


Title:
INTERNET ADVERTISEMENT PROVISION DEVICE AND METHOD
Document Type and Number:
WIPO Patent Application WO/2017/003015
Kind Code:
A1
Abstract:
An Internet advertisement provision device and method are provided, and the Internet advertisement provision device according to one embodiment of the present invention comprises: an access information collection unit, which is connected to a medium, a sponsor server, and a user terminal through wired and wireless communication networks and collects user access information on the medium; a movement information collection unit for collecting user movement information on one or more advertisement pages provided from the sponsor server; a user analysis unit for analyzing a user tendency on the basis of the access information and the movement information; an advertisement page transmission ratio calculation unit for calculating an advertisement page transmission ratio on the basis of a result of the user tendency analysis; and an advertisement transmission unit for transmitting one or more advertisement pages to the user terminal on the basis of the advertisement page transmission ratio.

Inventors:
CHUNG JOON HO (US)
Application Number:
PCT/KR2015/008681
Publication Date:
January 05, 2017
Filing Date:
August 20, 2015
Export Citation:
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Assignee:
A1 MEDIA GROUP CO LTD (JP)
International Classes:
G06Q30/02
Foreign References:
JP2006120135A2006-05-11
KR20090132888A2009-12-31
KR20130064447A2013-06-18
KR20100040050A2010-04-19
KR20110135226A2011-12-16
Attorney, Agent or Firm:
YOU ME PATENT AND LAW FIRM (KR)
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