Title:
METHOD AND DEVICE FOR PROVIDING TARGETING CONTENT
Document Type and Number:
WIPO Patent Application WO/2018/053831
Kind Code:
A1
Abstract:
It is provided a method for providing targeting content items from a gateway to user devices, the method comprising at a gateway: determining user behavior information including content types and corresponding number of occurrence times of content types based on data that comprises keywords and is sent by the user device but not destined to the gateway and information on a corresponding relationship between content types and corresponding keywords; determining at least one content type based on number of occurrence times based on user behavior information; receiving content items, each of which is associated with one or more content types; and sending content items, whose one or more content types overlaps with the at least one type to the user device.
Inventors:
HE QIANG (CN)
MA WENCHAO (CN)
ZHANG GAO (CN)
MA WENCHAO (CN)
ZHANG GAO (CN)
Application Number:
PCT/CN2016/100091
Publication Date:
March 29, 2018
Filing Date:
September 26, 2016
Export Citation:
Assignee:
THOMSON LICENSING (FR)
International Classes:
G06F17/30
Foreign References:
| CN104376058A | 2015-02-25 | |||
| CN103354518A | 2013-10-16 | |||
| CN104333773A | 2015-02-04 | |||
| CN102708198A | 2012-10-03 | |||
| CN102141986A | 2011-08-03 |
Attorney, Agent or Firm:
LIU, SHEN & ASSOCIATES (CN)
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