Title:
METHOD FOR PUSHING OWNERSHIP INFORMATION ABOUT ADVERTISEMENT PUSHING TECHNOLOGY, AND PUSHING SYSTEM
Document Type and Number:
WIPO Patent Application WO/2018/027774
Kind Code:
A1
Abstract:
A method for pushing ownership information about advertisement pushing technology, and a pushing system. The method comprises: recording a type tag matching a commodity, and recording a type tag matching an advertisement, and a matching relationship between a commodity type tag and an advertisement type tag (S100); detecting a card consumption commodity record of a user, and uploading the card consumption commodity record to a cloud (S101); making statistics on tags matching commodities, the occurrence frequency thereof ranking in the top three, in the card consumption commodity record of the user (S102); and pushing, to the user, advertisements matching the tags matching the commodities ranked in the top three, and at the same time, pushing patent information to the user (S103). In the present invention, by means of making statistics on a card swiping record of a user, analysing a user preference and pushing an advertisement according to the user preference, advertisement delivery is more precise, and at the same time a user can learn advertisement information according to his/her own requirements without being interrupted by an advertisement not within a range of interest thereof; moreover, the rights of a patentee are also protected.
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Inventors:
WANG ZHIYUAN (CN)
Application Number:
PCT/CN2016/094573
Publication Date:
February 15, 2018
Filing Date:
August 11, 2016
Export Citation:
Assignee:
WANG ZHIYUAN (CN)
International Classes:
G06Q30/02; G06F17/30
Foreign References:
| CN105160542A | 2015-12-16 | |||
| CN105677910A | 2016-06-15 | |||
| CN105205702A | 2015-12-30 | |||
| CN105023175A | 2015-11-04 | |||
| US20140108111A1 | 2014-04-17 |
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