Title:
SELECTION FEATURES FOR IMAGE CONTENT
Document Type and Number:
WIPO Patent Application WO/2013/169476
Kind Code:
A3
Abstract:
A method for serving content based on a selection feature for a campaign includes receiving an image associated with particular content and analyzing the image content of the image to derive a selection feature from the image. The selection feature is descriptive of image content. The method further includes identifying at least one keyword based on the selection feature. The method further includes associating the at least one keyword with the particular content and storing the particular content and its associated at least one keyword for serving in response to a content request.
Inventors:
LIN SONG (US)
Application Number:
PCT/US2013/037840
Publication Date:
March 13, 2014
Filing Date:
April 23, 2013
Export Citation:
Assignee:
GOOGLE INC (US)
International Classes:
G06Q50/10; G06V30/224
Foreign References:
| US7996753B1 | 2011-08-09 | |||
| US20080002916A1 | 2008-01-03 | |||
| US20060179453A1 | 2006-08-10 | |||
| US20120087591A1 | 2012-04-12 | |||
| US20110072047A1 | 2011-03-24 |
Attorney, Agent or Firm:
LANZA, John, D. et al. (3000 K Street N.W.Suite 60, Washington District of Columbia, US)
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