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Title:
INFORMATION PUSHING METHOD AND DEVICE
Document Type and Number:
WIPO Patent Application WO/2020/207074
Kind Code:
A1
Abstract:
An information pushing method and device, applicable to the technical field of data processing, and comprising: obtaining an information query record of a target object (S101); calculating a similarity between a candidate object and the target object according to the query record and a candidate query record of the candidate object (S102)); selecting an associated object of the target object from the candidate objects on the basis of the similarity corresponding to each candidate object (S103); on the basis of an association information base of the associated object, generating a recommendation information list matched with the target object, the association information base comprising historical query information of the associated object (S104); and merging the recommendation information lists of all the associated objects to generate an information list to be pushed of the target object (S105). According to the solution, the associated object having a high object attribute similarity to the target object is determined according to the query record of the target object, the recommendation information list is generated, the information field of push information can be automatically expanded, the range of the information field is widened while accurate push is ensured, and the information push efficiency of the target object is improved.

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Inventors:
LONG XINWEN (CN)
HU XIPING (CN)
ZHENG JIANBO (CN)
GAO YING (CN)
CHENG JUN (CN)
Application Number:
PCT/CN2019/130897
Publication Date:
October 15, 2020
Filing Date:
December 31, 2019
Export Citation:
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Assignee:
SHENZHEN INST OF ADV TECH CAS (CN)
International Classes:
G06F16/9535
Domestic Patent References:
WO2017121244A12017-07-20
Foreign References:
CN110162695A2019-08-23
CN108319603A2018-07-24
CN109086389A2018-12-25
Attorney, Agent or Firm:
SHENZHEN ZHONGYI UNION INTELLECTUAL PROPERTY AGENCY CO., LTD. (CN)
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