Login| Sign Up| Help| Contact|

Patent Searching and Data


Title:
MOBILE ELECTRONIC COMMERCE RECOMMENDATION METHOD AND SYSTEM EMPLOYING MULTISOURCE INFORMATION FUSION
Document Type and Number:
WIPO Patent Application WO/2020/147265
Kind Code:
A1
Abstract:
Disclosed is a mobile electronic commerce recommendation method employing multisource information fusion, comprising: S1, acquiring, from multiple information sources, user information and corresponding consumption data, preprocessing the acquired user information and corresponding consumption data to obtain original evidence, and dividing the original evidence into multiple categories of data; S2, calculating, on the basis of the bodies of original evidence, and by means of a radial basis function and a neural network algorithm, to obtain evidence weights for the respective categories of data associated with the original evidence, the evidence weights being used to distinguish recommendation values of the respective categories of data; S3, employing, according to the evidence weights, the D-S evidence theory to perform information fusion on the original evidence to obtain new evidence; and S4, employing a power spectrum estimation method to process the new evidence so as to obtain a recommendation decision. The invention can effectively enhance accuracy, indirectness and coverage of a recommendation, thereby improving recommendation service performance.

Inventors:
MA TINGHUAI (CN)
CHEN ZHENHUA (CN)
Application Number:
PCT/CN2019/092977
Publication Date:
July 23, 2020
Filing Date:
June 26, 2019
Export Citation:
Click for automatic bibliography generation   Help
Assignee:
UNIV NANJING INFORMATION SCIENCE & TECH (CN)
International Classes:
G06Q30/06; G06N3/04
Foreign References:
CN109785064A2019-05-21
CN109146644A2019-01-04
CN103544539A2014-01-29
CN106327240A2017-01-11
CN1643920A2005-07-20
US20150178265A12015-06-25
CN107341447A2017-11-10
Attorney, Agent or Firm:
SINO-ELITE INTELLECTUAL PROPERTY AGENCY (BEIJING) (CN)
Download PDF: