To facilitate identification of respective kinds in various existing adhesive materials according to functions and adaptable objects, to improve a smell emitted from the adhesive material, and further to obtain a fashionable adhesive material whose appearance does not make a user feel embarrassed even when he/she uses it at a visual position of his/her body.

In an adhesive material constituted by laminating at least a flat support 3 and an adhesive layer 4 thereon, the support 3 is colored according to the kind of usage. Also, for each kind of adhesives, a different aromatic is added to at least either one of the support 3 or the adhesive layer 4. Further, in the appearance of the adhesive material, letters or picture patterns 5 are drawn or images and forms expressing back sides of animal feet or characters in broadcast programs and game softwares are formed.