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Patent Searching and Data


Title:
ADVERTISEMENT BASED ON APPLICATION-CREATED SOCIAL CONTENT
Document Type and Number:
Japanese Patent JP2016076247
Kind Code:
A
Abstract:
PROBLEM TO BE SOLVED: To provide an advertisement based on application-created social content.SOLUTION: In one embodiment, a social-networking system accesses a social graph, identifies a first set of concept nodes associated with an application, connected to friends of a user, selects a second set of concept nodes from the first set of concept nodes on the basis of edges connected to the concept nodes, and generates an advertisement relating to the application, wherein the advertisement includes information representing the concept nodes in the second set of concept nodes.SELECTED DRAWING: None

Inventors:
ALEXANDER PAUL SCHULTZ
THOMAS ALISON
Application Number:
JP2015237807A
Publication Date:
May 12, 2016
Filing Date:
December 04, 2015
Export Citation:
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Assignee:
FACEBOOK INC
International Classes:
G06Q30/02; G06F13/00; G06Q50/10; G09F19/00
Domestic Patent References:
JP2011503701A2011-01-27
JP2011503701A2011-01-27
Foreign References:
WO2011002899A22011-01-06
Attorney, Agent or Firm:
Makoto Onda
Hironobu Onda