To provide a gelatinous deodorant which is capable of suppressing the growth of the bacteria and mold in a gel.

The deodorant prepared by dispersing an adsorption into the gel contains one or ≥2 kinds selected from the compounds expressed by general formula (1) or their esters as antimicrobial and mildewproof agents. Formula (1) Where R1 = lower alkyl, R2 = lower alkyl or hydrogen atom, R3 = OH or H, R4 = lower alkyl or lower hydroxyalkyl, R5 = lower alkyl.