Title:
NETWORK ADVERTISEMENT DISTRIBUTION MANAGEMENT AND POINT RETURN SYSTEM
Document Type and Number:
Japanese Patent JP3440040
Kind Code:
B2
Abstract:
PROBLEM TO BE SOLVED: To reduce the load of advertisement expense on an advertiser and to maximize the capability of gathering customers at the same time by integrating a contingent type advertisement distribution system and a point return system as to a network advertisement distribution management and point return system which provides on-line shopping using a network.
SOLUTION: This is a system which distributes advertisement to a server at an advertisement publishing site from a management server and when a customer accesses the server at a commercial site according to link information of advertisement at the advertisement publishing site through a communication terminal and takes an action including a purchase of an article, customer act information is sent to the management server, which stores the customer act information as an actual customer act result. Then the advertisement publishing charge to be paid to the advertisement publishing site is calculated according to the actual customer act result of the customer that the advertisement publishing site links and points for profit returning to the customer are given to the customer according to the actual customer act result.
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Inventors:
Hiroshi Matsumoto
Toru Uchida
Kenichi Kanuma
Toru Uchida
Kenichi Kanuma
Application Number:
JP30054599A
Publication Date:
August 25, 2003
Filing Date:
October 22, 1999
Export Citation:
Assignee:
Fan Communications Co., Ltd.
International Classes:
G07F17/40; G06F13/00; G06F17/30; G06Q30/02; G06Q30/06; G06Q50/00; (IPC1-7): G06F13/00; G06F17/30; G06F17/60; G07F17/40
Domestic Patent References:
| JP1078989A | ||||
| JP113372A |
Other References:
【文献】久保田美樹,アフェリエイトプログラムの「LinkShare」:組織化した10万サイトから電子商店に「お客」を紹介,日経ネットビジネス,日本,日経BP社,1999年 9月15日,No.51,p.158~161
Attorney, Agent or Firm:
Minoru Murata