To obtain a pressure sensitive adhesive sheet excellent in flexibility and workability to adherend having a 3-dimensional curved surface, good in handleability and substrate-formability, and suitable, for example, as the pressure sensitive adhesive sheet for ink-jet printing by using an olefinic resin capable of being burned by a handy burning equipment as a substrate-composing material.

This pressure sensitive adhesive sheet has an ink-receiving layer laminated on one surface of an olefinic resin substrate sheet, and a pressure-sensitive adhesive layer laminated on the other surface. The olefinic resin substrate sheet comprises 100 pts.wt. olefinic resin, 3-90 pts.wt. vinylaromatic elastomer and 10-80 pts.wt. titanium oxide. The vinylaromatic elastomer is preferably a styrene-butadiene block copolymer or a styrene- isoprene block copolymer, or a hydrogenation product thereof.