To provide a pull-handle fixing structure of a vehicle door, configured to increase mounting rigidity of a pull handle while reducing the weight of an inner panel and increasing the internal width.

In the structure for fixing the pull-handle 10 of the vehicle door 1, a window regulator 5 for moving up/down a window glass 6 along a guide rail 7 is disposed in a door body 1A constituted of the inner panel and an outer panel 2, and the pull-handle 10 to be gripped by a hand of an occupant for opening/closing the door 1 is provided in a door trim 9 covering the inner panel from the inside of the vehicle. A pull-handle bracket 11 is fixed to the guide rail 7 of the window regulator 5, and the pull-handle 10 is attached to the pull-handle bracket 11. The pull-handle bracket 11 is fixed by welding to the inside surface of the guide rail 7.