To provide a wire rod feeding device capable of supplying wire rod such as ultrafine wires easy to be entangled one by one.

A wire rod feeding device 59 includes a storage part 10, a handling arm 40, and a rotary shaft 25 for rotating the storage part 10. In the storage part 10, a side surface 11 and a side surface 12 are made to face each other, and an interval between the both side surfaces 11, 12 is made to be shorter as it approaches one side, and the storage part has an opening 17 on the one side. The handling arm 40 has a holding piece GP1 and a holding piece GP2. An interval between the both holding pieces GP1, GP2 is made to be shorter as it approaches one side, and a wire 60 exposed from the opening 17 is stored in the interval for holding. The rotary shaft 25 displaces a storage cylinder 10 so as to make the opening 17 get away from the handling arm 40.