Title:
位置ベースの広告を容易にする地理データベース構成
Document Type and Number:
Japanese Patent JP4490028
Kind Code:
B2
Abstract:
A method of facilitating delivery of advertising to users of mobile computing platforms is disclosed. A geographic database contains data entities that represent geographic features, such as roads, located in a geographic region. Advertising zones are defined within the geographic region. Associated with at least some of the data entities that represent geographic features are data that indicate in which of the advertising zones the represented geographic feature is located. Advertisers are allowed to associate advertising messages with the advertising zones. Users of mobile computing platforms are provided with geographically-related services that use the geographic database. As a user of a mobile computing platform travels in the geographic region, the location of the mobile computing platform is determined. The user of the mobile computing platform is provided with the advertising message associated with the advertising zone in which the mobile computing platform is determined to be located.
Inventors:
Matthew A Guido
Christopher Doughty
Roy Casino
Christopher Doughty
Roy Casino
Application Number:
JP2002182943A
Publication Date:
June 23, 2010
Filing Date:
June 24, 2002
Export Citation:
Assignee:
Navigation Technologies Corporation
International Classes:
G06F17/30; G09B29/00; G01C21/00; G06Q30/02; G08G1/137; G09B29/10; G09F27/00
Domestic Patent References:
| JP11296540A | ||||
| JP2001243307A | ||||
| JP11259031A | ||||
| JP8138193A | ||||
| JP2001108477A | ||||
| JP5053498A | ||||
| JP2001147123A |
Attorney, Agent or Firm:
Minoru Nakamura
Fumiaki Otsuka
Sadao Kumakura
Shishido Kaichi
Hideto Takeuchi
Toshio Imajo
Nobuo Ogawa
Village shrine Atsuo
Takaki Nishijima
Atsushi Hakoda
Fumiaki Otsuka
Sadao Kumakura
Shishido Kaichi
Hideto Takeuchi
Toshio Imajo
Nobuo Ogawa
Village shrine Atsuo
Takaki Nishijima
Atsushi Hakoda