To simply input a title and an explanation.

A photographing information transmitter 10 is installed in a place where photographing is often executed. Main data consisting of data of the title, the explanation, sound, etc., are transmitted by the photographing information transmitter 10. A radio wave receiving part 29 is provided in a camera 20. The main data is received from the photographing information transmitter 10 by the radio wave receiving part 29. In photographing, the main data is magnetically recorded on a transparent magnetic recording layer, to correspond to a photographic frame. Thus, it is unnecessary that the title data, etc., are individually inputted at the photographing time and the input of the data is simplified. The data of a long sentence, the sound, etc., can be inputted as well.