To provide a display tool for easily knowing self cosmetic characteristics and the like such as the display tool for easily knowing characteristics of an examinee especially over the counter of a cosmetic store, a drugstore and the like and at home.

The characteristics display tool has a question frame and a record frame. The question frame comprises an indication column on which a direction to be moved and a moving width are recorded following a question item column and a response to the question item. The recording box comprises a plurality of numerical straight lines corresponding to a number of question items and a grading column at the most low part. Positions are successively and continuously recorded from a specific start position by a direction and a moving width which are indicated corresponding to a response to each question item on the numerical straight line corresponding to each question item. The characteristics display tool displays the characteristics of the examinee by a grading column corresponding to a position after the response of a final question item and counseling is carried out by using the characteristics display tool.