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Title:
MARKETING SUPPORT SYSTEM
Document Type and Number:
Japanese Patent JP3844976
Kind Code:
B2
Abstract:

PROBLEM TO BE SOLVED: To make a viewer surely obtain a desired program and make a broadcast company effectively obtain information relating to the attribute of viewers by interposing an agent between the company and the viewers.
SOLUTION: The marketing support system 100 is a system for collecting information of viewers by retrieving program information in detail and, selling a program wanted to view by the piece and purchasing the program. The system is provided with a viewer system 101 viewing a program (e.g. general family), an agent system 301 connected with the system 101 via a suitable communication network 201, and a broadcast company system 401 which provides a program to viewers. The agent system 301 is provided with a principal identification and program purchase confirmation system 302, a data working system 303, a storage device 304 containing various kinds of data base, a program transfer system 306 and an interface 305.


Inventors:
Maruko Akiko
▲高▼瀬 晶彦
Hideyuki Akiyama
Application Number:
JP2001138644A
Publication Date:
November 15, 2006
Filing Date:
May 09, 2001
Export Citation:
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Assignee:
株式会社日立製作所
International Classes:
G06Q10/00; G06Q30/02; G06Q50/00; G06Q50/30; G06Q50/32; H04H20/76; H04H60/31; H04H60/33; H04H60/46; H04H60/47; H04N7/173; H04N17/00; H04N21/258; H04N21/2668; H04N21/475; H04N21/482; H04N21/658; (IPC1-7): H04N7/173; G06F17/60; H04H1/02; H04H9/00; H04N17/00
Domestic Patent References:
JP200076185A
JP2000209564A
JP11355229A
JP9506226A
JP2002344933A
JP2001148841A
JP2002280987A
Foreign References:
WO2001050309A1
WO2000013415A1
WO2000033160A1
WO2000033228A1
Attorney, Agent or Firm:
Ken Hashizume