To provide a pamphlet type flier which presents excellent beauty, dispenses with cutting of a binding part in paper recycling and thus removes the obstacle of the recycling.

The pamphlet type flier is provided with full-leaf-shaped printing paper 1 and half-leaf-shaped printing paper 2 whereon advertisements are printed. The flier is bound at the binding part B made eccentric from the center in the width direction of the full-leaf-shaped printing paper 1. In the binding part B, binding is made with a water-soluble paste 5 applied in a profiling manner in the height direction of the full-leaf-shaped printing paper 1. The full-leaf-shaped printing paper 1 is folded along the inner edge end of the binding part so that a straight spine 3 is formed.