To compose a menu constitution of setting and adjustment items of display video in accordance with a user level or a purpose.

When a power source is turned on, data of menu selection procedures are read out from a storage part 3 through a control part 6 and are displayed on a screen by a display part 5. When selection among menus A (abbreviated), menus B (quasi-abbreviated), and menus C(full menu) is inputted from a first input part 1 in accordance with procedures, a discrimination part 4 discriminates it, and the pertinent menu is read out from a storage part and is displayed on the screen by the display part, and setting and adjustment values of a desired menu are clicked by key operation of a remote controller and are increased/reduced by an up/down key. Menu A have only a display attribute A, and menus B have display attributes A and B, and menus C have display attributes A, B, and C, and a customized menu can be made because these display attributes are changed in accordance with input from a second input part 2 by prescribed operation.