Title:
A computer mounting method for mounting a challenge response type test, a system, a program
Document Type and Number:
Japanese Patent JP5954730
Kind Code:
B2
Abstract:
Embodiments of the present invention provide an approach for enhancing computer interaction challenge-response tests (e.g., Completely Automatic Public Turing Test to Tell Computers and Humans Apart, or CAPTCHA). Furthermore, embodiments of the present invention provide an approach for introducing advertising in such challenge-response tests, such that users are presented with opportunities to learn about or reinforce brands. In a typical embodiment, when a user attempts to access content (e.g., web content), the user will be presented with a CAPTCHA test. The CAPTCHA test typically includes an advertisement (e.g., logo, label, etc.) and an associated question for the user to answer. Along these lines, the advertisement is generally selected based on the user's demographics (e.g., interests, gender, age, etc.). If the user successfully responds to the question and/or responds within a certain amount of time, a reward can be determined (e.g., access to the content, preferred placement in a queue for computing resources, etc.). In one embodiment, a cumulative points total can be maintained for the user based on cumulative responses to CAPTCHA tests. In this embodiment, the CAPTCHA tests presented to the user can have increasing levels of difficulty with corresponding rewards.
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Inventors:
Mauro Marzolati
Clifford Alan Pickover
Keith, Raymond, Walker
Brian Marshall O'Connell
Rick A. Hamilton The Second
Clifford Alan Pickover
Keith, Raymond, Walker
Brian Marshall O'Connell
Rick A. Hamilton The Second
Application Number:
JP2012021506A
Publication Date:
July 20, 2016
Filing Date:
February 03, 2012
Export Citation:
Assignee:
INTERNATIONAL BUSINESS MACHINES CORPORATION
International Classes:
G06Q30/02
Domestic Patent References:
| JP2009163283A |
Foreign References:
| US20080133321 | ||||
| US20090260068 | ||||
| US20110029781 |
Attorney, Agent or Firm:
Takeshi Ueno
Tasaichi Tanae
Yoshihiro City
Tasaichi Tanae
Yoshihiro City