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Patent Searching and Data


Title:
SALES PROMOTION METHOD AND APPARATUS, AND ELECTRONIC DEVICE
Document Type and Number:
WIPO Patent Application WO/2020/042782
Kind Code:
A1
Abstract:
Disclosed are a sales promotion method and apparatus, and an electronic device. The method comprises: a terminal device receiving a wake-up message broadcast by a signal broadcasting device within a pre-set range, wherein the wake-up message is used for waking up a specified application in the terminal device when the specified application is in a turn-off state; the terminal device receiving an encrypted marketing message broadcast by the signal broadcasting device within the pre-set range; if the terminal device determines that the type of the encrypted marketing message is a pre-set type, the terminal device sending the encrypted marketing message to a marketing message verification apparatus for verification; and if the verification of the encrypted marketing message by the marketing message verification apparatus is passed, the marketing message verification apparatus issuing merchant information in the encrypted marketing message and marketing activity information corresponding to the merchant information to the terminal device.

Inventors:
HAN ZHE (CN)
YANG LEI (CN)
Application Number:
PCT/CN2019/096074
Publication Date:
March 05, 2020
Filing Date:
July 16, 2019
Export Citation:
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Assignee:
ALIBABA GROUP HOLDING LTD (CN)
International Classes:
G06Q30/02
Domestic Patent References:
WO2015102790A12015-07-09
Foreign References:
CN109255653A2019-01-22
CN104428806A2015-03-18
CN104428806A2015-03-18
CN105557031A2016-05-04
CN105557031A2016-05-04
CN104506416A2015-04-08
CN103179520A2013-06-26
Attorney, Agent or Firm:
BEIJING BESTIPR INTELLECTUAL PROPERTY LAW CORPORATION (CN)
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