Title:
Determination of whether to transmit call out to a tenderer in an on-line contents auction
Document Type and Number:
Japanese Patent JP6271726
Kind Code:
B2
Abstract:
An example process includes: obtaining information about call-outs from at least one bidder of an online content auction, where the information spans a time period and the information identifies which call-outs, within the time period, did not result in a response; identifying, based on the information, one or more features that are common to call-outs that did not result in at least a threshold number of responses from the at least one bidder; generating a model for the at least one bidder that predicts whether the at least one bidder will respond to a call-out associated with the one or more features; using the model to determine a percentage of additional call-outs having the one or more features to send to the at least one bidder; and sending the percentage of additional call-outs to the at least one bidder.
Inventors:
Matthew Yong-Rye
Peter El Millie
Sayed Hossein Cofas Bokharaei
Julian ZP Susuko
Aaron Volker
Peter El Millie
Sayed Hossein Cofas Bokharaei
Julian ZP Susuko
Aaron Volker
Application Number:
JP2016525338A
Publication Date:
January 31, 2018
Filing Date:
January 07, 2014
Export Citation:
Assignee:
Google LLC
International Classes:
G06Q30/08; G06Q30/02
Foreign References:
| US20120303463 | ||||
| US20060253319 | ||||
| US20080249855 |
Attorney, Agent or Firm:
Yasuhiko Murayama
Shinya Mitsuhiro
Tatsuhiko Abe
Shinya Mitsuhiro
Tatsuhiko Abe
Previous Patent: A website takeover detecting method and a device
Next Patent: ANTISTATIC FLAME-RETARDANT RESIN COMPOSITION
Next Patent: ANTISTATIC FLAME-RETARDANT RESIN COMPOSITION